When We Went Global, We Lost Local!

by | Feb 8, 2023 | President's Blog

In today’s interconnected world, the term “going global” has become synonymous with success and progress. With the rise of technology and globalization, it has never been easier to connect with people from all corners of the world and to access information and resources from a global marketplace. However, in our pursuit of the global, it seems that we have lost something very important: our interest in the local.

Local communities and cultures play a crucial role in shaping our identities and providing a sense of belonging. They offer a unique perspective on the world and provide a rich tapestry of cultural heritage and traditions. Yet, as we have become more focused on the global, it seems that our interest in the local has diminished.

One reason for this shift may be the increased exposure to a homogenized global culture. With the widespread availability of media and the rise of multinational corporations, it is easy to see how a globalized culture could overwhelm and even replace local cultural expressions. In some cases, this homogenization can lead to the loss of traditional practices, languages, and even entire cultural identities.

Another factor contributing to the loss of local is economic globalization. The growth of multinational corporations and the increasing interconnectedness of the global economy has led to the concentration of wealth and power in the hands of a few, often at the expense of local communities. This can result in the displacement of small businesses and the erosion of local economies, leading to a loss of community and a sense of disconnection from local roots.

In conclusion, it is important to acknowledge the impact that globalization has had on local communities and cultures. While globalization has brought many benefits, it is also important to recognize the challenges and to work towards creating a more equitable and sustainable world that values and supports local communities and cultures. By doing so, we can ensure that the rich tapestry of cultural heritage and traditions are preserved for future generations to enjoy and cherish.

To get local commerce back, there are a few steps that can be taken:

Support local businesses: One of the most important things that individuals can do is to support local businesses by choosing to shop at locally-owned stores, restaurants, and service providers whenever possible. This helps to strengthen the local economy and keep money circulating within the community.

Promote local products: Encouraging the use of locally-produced products can help to increase demand and create new opportunities for local businesses. This can be done by hosting local markets, festivals, and fairs that showcase the products and services of local merchants.

Encourage entrepreneurship: Encouraging entrepreneurship and helping aspiring business owners to start and grow new businesses can help to revitalize the local economy. This can be done through mentorship programs, business incubators, and other initiatives that support the development of local businesses.

Invest in local infrastructure: Investing in local infrastructure, such as transportation and communication systems, can help to make it easier for local businesses to thrive. This can include initiatives to improve public transportation, increase access to high-speed internet, and create new public spaces for businesses and communities to gather.

Foster a sense of community: Finally, creating a sense of community and encouraging local residents to engage with one another can help to build strong connections between local businesses and the community. This can be done by hosting community events, encouraging volunteerism, and promoting a culture of collaboration and support.

In conclusion, restoring local commerce requires a collective effort from both individuals and government organizations. By taking steps to support local businesses, promote local products, and foster a sense of community, we can help to revitalize local economies and build stronger, more sustainable communities.


We are a Business Community Development Organization

We are a non-profit organization that helps business communities become stronger and more self-sustaining. We achieve this by educating consumers, supporting local businesses, empowering town/city leaders, and making it easy for media companies to help promote all of the above.

Learn More About:

Consumer Programs | Business Programs | Town/City Programs | Media Company Programs

Join Us

Help your business community and be a part of the solution!

As a Consumer Supporter

To learn why and how to spend your money locally click here.
Search our Western Mass business community database to find local businesses click here.
Stay up to date by joining our mailing list click here.
Become a consumer supporter and be part of the solution and become a supporter of your business community, join here.


As a Business Member

Look for your town, enter your business name in the search box and claim your listing and become a member, add your business information and marketing materials.  Take advantage of our programs for businesses.
To learn more about becoming a member click here.


As a Town/City Partner

Mayors and town leaders can claim a town/city page, enquire about customizing their page and help their business community communicate, educate, and thrive.
Search for your Town/City click here
Contact us about your Town/City business community page - click here


As a Media Company Partner

Since the beginning, we have recognized that the media plays a special role in the business community here in Western Mass. Please join us as a partner and let's explore what we can do together click here

Learn more about our programs for Media Companies. click here

As a LL413 Volunteer

The only way we can change things is together. We are always looking for more people who care about their business community.  To learn more about the organization and see how others are contributing, visit our "About" page - click here

Or if you would rather just donate your money rather than your time, please donate here